The key aspects of our service are careful analysis of your current organizational structure and sales processes followed by the establishment of clear and easy-to-use performance metrics.
“In addition to their technology services, Data3s has provided key insights into our business process, contributing substantially to the development of our internal Sales Force Effectiveness (SFE) concept…” - ZentivaOur SFE methodologies are based on more than a decade of experience in direct pharmaceutical sales and Sales Force management, which included the selection, implementation and optimization of various technologies designed to support both the sales reps and the sales processes.
Our experience also comes from our deep engagement with other pharma companies – our customers – reviewing their sales processes and determining the concepts that would enable them to implement a strong, stable and sustainable strategy for sales force excellence, as well as the technology that supports it best.
How did we develop our Pharma SFE approach?
Our methods are based on our own experiences setting up and implementing CRM to support various pharmaceutical sales strategies and philosophies. We are able to show customers how to more effectively leverage the human resources they have to boost sales, improve market share, and deepen market penetration by devising and implementing an effective organizational performance strategy:
- identifying key sales drivers and building strategies around them
- measuring & improving customer engagement
- measuring & improving employee loyalty / retention
- identifying & distributing successful sales strategies from top performers across the force
- establishing clear key performance indicators (KPIs) for every sales role, from area sales managers (ASMs) to associate sales representatives
- measuring and improving communication practices (vertical and horizontal)
- improving remote training / education methods for new field reps
